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WHO WE ARE

ONSIDEUP

KEITH DANKO has over three decades of experience building, managing and marketing businesses, much of it in the alternative assets industry. Most notably, he restructured and served as CEO and CIO of ACAM Advisors (the former Allied Capital), where from 2003 to 2007 he managed top-quartile hedge funds portfolios for large institutional clients, creating a unique investment process. He directly marketed the firm’s products, resulting in several nine-figure relationships and multiple offers of interest from potential acquirers. During Keith’s tenure at ACAM the equity value of the firm increased 900%.

After earning his MBA from Harvard University, Keith began his career at Goldman Sachs, where he served as an Executive Director and headed international mortgage securities trading. After seven years at Goldman, he left to found Minnisink Partners and the registered investment advisor Witherspoon Investment Management, as well as the software company Tachyon Systems, which developed the first real-time analytics for NASDAQ Level II data and the award-winning FalconEye.com website. In 2014 Keith founded Witherspoon Partners, a boutique consulting and banking firm which serves the alternative assets industry.

ANTHONY LUKAS is the founder of OnSideUp who brings 25 years of experience as a brand planner, new business director, producer, and account supervisor, working with companies such as Coca-Cola, MSNBC, Showtime, Ford and Samsonite.

Having acquired the Pan Am master license to develop in-house, Anthony pitched the script concept for Pan Am and was instrumental in the creation of the ABC Pan Am TV Series, including the development, negotiation and the presentation to and with Sony Pictures. Other licensing clients include Levi’s, Burton, JanSport and Converse. Anthony has an extensive background in creative marketing and branding solutions for advertising agencies, retailers, manufacturers, and the film industry, with an emphasis on content creation and social media.

In addition to his work with OnSideUp, Anthony is the Marketing Director at Witherspoon Partners.

JOSEPH FRANCIS XAVIER DiLEONARDO heads up management of Post-Production and has a decade of experience creating & editing promos, commercials, animated shorts, trailers, opening title sequences, and music videos. In his marketing & branding background, he has served as the lead creative director for various national & international fashion brands both online and for brick & mortar.

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